VidCon
OBJECTIVE: BRAND AWARENESS | CLASSIFICATION: ONLINE VIDEO INFLUENCERS | MARKET: ANAHEIM, CA
Synopsis: Our team partnered with Twitter to transform the back of house for VidCon speakers and guests of honor with a one of kind green room experience. The 90’x30’ footprint featured monochromatic rooms, each serving a different function and all conducive to lounging, connecting, and creating content. Our goal for the 3 days was to create an immersive space of light and color to contrast the dark openness of the convention center backstage.
