GOOGLE PLAY MUSIC
SOUTH BY SOUTHWEST FESTIVAL 2016
OBJECTIVE: Executive partnership engagement | CLASSIFICATION: CULTURAL FESTIVAL
MARKET: AUStin, TX
Synopsis: Google Play joined the excitement of SXSW through an indoor/outdoor meeting space. Meeting containers surrounded the lot with a conference style set up providing a private space for Google employees to meet. Additionally, an outdoor lounge space including artistically crafted pallet furniture surrounded by fresh plants created a slight oasis in the bustle of the festival. A full service bar offering breakfast, a barista cart for freshly brewed coffee, and a beautifully prepared lunch from Austin’s local and famous food truck, Chi’lantro, made Google employees truly feel at home.